Top 5 Film & Television Apps' Performance in the UK for Q2 2024

During the second quarter of 2024, the top five film and television apps in the United Kingdom—Disney+, ITVX, Crunchyroll, discovery+, and NOW—each demonstrated unique trends in downloads, revenue, and active users.

Disney+ saw a significant increase in weekly revenue, peaking at approximately $1.8M in the last week of June. Weekly downloads fluctuated, starting at 81.2K at the beginning of April and finishing at 77.8K by the end of the quarter. Active user numbers showed a slight decrease from 3.6M to 3.1M over the quarter.

ITVX exhibited notable growth in weekly downloads, reaching a peak of 206.6K in the final week of June. Revenue trends showed a steady increase, culminating in $267K during the same period. Active users for ITVX surged from 214.8K at the start of April to over 1M by the end of June.

Crunchyroll experienced a stable revenue trend, peaking at $211K in the last week of June. Download numbers remained relatively consistent, with a slight increase to 14.5K in the final week. Active users fluctuated slightly but maintained an average around 450K throughout the quarter.

discovery+ had a varied performance with revenue peaking at approximately $265K in mid-May. Weekly downloads saw a significant spike to 158.1K in the last week of May. Active users rose sharply to 298K at the end of May before declining to 195.9K by the end of June.

NOW maintained a steady revenue stream, peaking at $205K in the second week of April. Downloads showed a gradual increase, reaching 29K in mid-June. Active users remained stable, ending the quarter with approximately 246K.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's website.